Category: Attitude

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It Doesn’t Have To Be a Portfolio Shot

Car wash. Wet color.

Of course we want to build a great portfolio, but don’t stress too much. Sometimes it is best to just go shoot and see what happens. In other words, not every shot has to be a portfolio shot.

A portfolio shot?

We all probably have one or more “portfolios” we maintain. Maybe you don’t formally build a physical portfolio box or book. Now days it is probably one or more Lightroom collections (or albums, depending on which flavor you use). That is a separate discussion.

The portfolio represents our best work. Typically there will be multiple ones for categories like landscapes or portraits or street photography, etc.

It should be a very limited set. A maximum of 20 works well. If you have 200, either you are a truly exceptional artist or you haven’t edited enough yet. Editing hurts. It is painful to take out a favorite. But the reality is that every one removed makes the remaining set stronger. It is healthy to constantly challenge our portfolio. Test to see if new images are better than existing ones. If they are, replace the old one.

So my point here is that it is easy to get in our head and not take a picture of a scene unless we are sure it is superior to anything already in our portfolio. This freezes us into fear and indecision.

Be mindful

Photography should be a process of mindfulness. We should be present and open wherever we are. This helps us to actually see the possibilities in what is around us at the moment. Being there and being in the moment lets us make the most of whatever situation we find.

Self-censoring fights against mindfulness. When we pass opportunities because they will probably not make portfolio images, we are building a mental wall to exclude things. It constricts our thinking and leads us to miss great shots that come unexpectedly.

Practice the craft

If you are a musician you practice hours a day. Even simple scales train the musical senses. If you are a gymnast you practice hours a day. Strength and flexibility exercise is as important as working on routines.

Why should it be different in the arts? Our art is part craft. Practice makes us better. We need to be very fluid in handling our equipment. Exposure decisions should be quick. Composition should be almost automatic because we have built such a large base of experience.

So we need to spend a lot of time just taking pictures. For the practice, if nothing else, even if we discard most of them. It makes us a more virtuoso photographer. The great majority of this practice does not produce portfolio shots. But it sets us up to skillfully make the great shot when we find it.

Get in the flow

A lot gets written about flow states. here are reasons for this. One is that it is a simple concept most of us can relate to. Another is that it is a powerful and compelling experience. Everybody seems to understand the basic concept, so I will not define it.

It is hard to force a flow state. You kind of fall into it and don’t realize it until later. To get there you have to be working – hard. Not working on getting into a flow. Working hard on our craft. That means being out doing it. Not just dabbling in it, but spending significant time and attention. As we immerse ourselves in it for an extended time we may find that we have hit a groove. Time seems to stand still. The stars align, so to speak, and everything seems to work better; ideas come freely; we are on a creative high. We feel good about what we are doing and the results are above normal. It seems to flow.

Looking back on it with a warm glow we may realize we were in a flow. It is important to realize that the flow is not the goal. The experience we feel and the work we produce is. Flow helps enable that.

Be surprised

And by being out and shooting freely with less self-censoring, I often am surprised by what I get. Maybe it is from being more mindful. Perhaps it is when I am in a flow. But regardless of why, I am frequently pleased with images that I thought at the time would be boring. And I am glad I shot them.

The famous Wayne Gretsky said “You miss 100% of the shots you don’t take.” I think there is application to our photography. Just thinking about a shot does not create an image. Thinking about a shot and deciding not to take it means no image. But when something tickles your subconscious and you go ahead and grab the shot, you might find gold. Even when you are relatively sure it will not make it into your portfolio, it might trigger another thought. Which might trigger another thought. And so on. It can bring you to a better way to see the subject. We can surprise ourselves.

So don’t be quite so picky. Be very picky in the excellence we demand in our craft. But be careful in prejudging our shots. Do your best with what is there and see where it leads. It could be that it is not a weak subject that is at fault. It could be that we aren’t letting our self think about it very well.

Today’s image

I’m a sucker for these. I love shooting them. You never know precisely what you will get, but the surprise can be fun. I really like this one. It is also a great exercise for working on timing. Being able to recognize a shot and execute it. It fascinates me that a few tenths of a second or a slight movement of the frame can make all the difference.

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A Selfish Pursuit

Patterns, lines, chaos, wonder. People going through.

When you think about it, most art, photography included, is a selfish pursuit. That is, it is about us, the artist. It is our expression. Is that bad?

Revealing what things look like

Go back to the mid 19th Century for photography and maybe a hundred years or more earlier for painting and one major reason for creating a work is to show people a (relatively) objective view of what a place looked like. People didn’t travel much back then, especially just for pleasure.

In the late 1800’s, unless you lived close to them, you would never have seen Niagara Falls, or the Rocky Mountains, or the Grand Canyon, or the Colombia River. Not in person. So there was a need for artists to show us these sights.

Artists like Bierstadt painted rather romantic and exaggerated views of scenery, like the Rocky Mountains. I hate to break it to you, but the Rockies don’t really look like this. A big selling point for photography was that it quickly captured “reality” (whatever that is). So photography brought views of places to a larger audience. This helped cement the false opinion that photographs are “real”.

Its been done

That was then. Now is different. Virtually every place has been photographed. I have a friend who specializes in wilderness photography – places few people have seen. But that is the exception, not the norm.

Now people travel long distances comfortably and relatively cheaply. And it is estimated that about 3 trillion photos are taken a year ( a trillion is 1012, that is 1 million millions). So nearly every place people want to go has been visited millions of times and they have taken millions of pictures there.

We don’t need another picture of Niagara Falls or the Grand Canyon just to show people what it looks like. They have seen it. Many times. Too many times.

What is an aspiring artist to do?

Art now is about expression

What there is to do is to show a fresh, new point of view. I won’t say we must make a creative picture. That can easily lead to producing something different for the sake of being different. This leads to a lot of difficult to understand work that may not mean anything, but it is different.

It may be better to suggest we create work that is authentic. That is, it expresses our feeling or point of view and is also well done and artistic. Supposedly authentic work is fresh and unique because it expresses our own uniqueness. I cynically put the “supposedly” comment in because I’m not sure that many people actually have a refined point of view. A lot of people copy what they have seen someone else do.

Anyway, authentic work that expresses us should have a well reasoned and optimized composition, a look that is consistent with our other work, and an approach to the subject that reflects our feelings about it. It does not have to be of exotic locations or subjects unless that is what we are drawn to. Actually, the subject matter can be mundane and common if we have a fresh approach to it.

I have to do it first for me

Therefore, I claim that art is a selfish pursuit. I have to do it for me, to express what is drawing me to the subject. If it is liked by other people, that is a plus. But if I create the work mainly to please others, I lose sight of my own uniqueness. I miss out on bringing the viewer something new because it is something that comes out of me.

So in this special case, be selfish. Think of yourself first. Create art that pleases you. Other people will be drawn to the passion that is obviously there. They will ignore lifeless copies of what they have already seen.

Today’s Image

This was in downtown Denver one time. I was grabbed by the patterns and lines and reflections. I had to do something with it. The herd of people traveling through in a protected bubble, probably oblivious to most of the beauty around them, really got me.

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Why Do It?

Zig-zag shadow

Here’s a dirty secret of the photography world: we don’t make much money on fine art sales. Then why do it?

Crowded market

The art market in general is crowded, over-saturated, cutthroat. And photography is even worse. Everyone is a photographer. Trillions of images are shot every year. If only 1 trillion pictures are taken a year, that is an average of over 2.7 billion pictures a day. Who has time to look at anything anymore?

And people have come to view photographs as some pixels on their phone screen. They quickly scan through hundreds of them a day. That devalues art in general and fine art in particular.

Even if your work is excellent, how do you get people’s attention? Not many people go to galleries. If you are looking for a nice image to go over your couch or fireplace, where do you go? Etsy? Art Marketplace? Amazon? Maybe, but you will quickly drown in choices. Some of them are good.

Other channels

The fine art photographers I know who are making money sell through galleries or art fairs. But even that generally does not support them.

No, most “professional’ fine art photographers support themselves through conducting workshops or selling online courses or writing books. There is still money to be made there. Seems like everybody is a perpetual beginner and needs training. A photographer who makes a name for himself can do well teaching other people.

Fine Art

I keep saying “fine art” photography. That is what I generally do and what I like. It is a small niche of the overall photography market.

People whose main motivation is selling art are told, rightly, to go to Art Marketplace or Amazon or places like that and research what people are buying. Then do more of that. Following the crowd is a sure strategy to sales.

That is not what I do and I do not want to do it. I am interested in creating art – exploring and using my creative vision – instead of copying what other people are doing.

Self motivation

I would love to sell more of my prints. ( photos.schlotzcreate.com or contact me ed@schlotzcreate.com 🙂 ), but maybe not for the reason you would first think.

In my view, my art will be expressed mainly as prints. A print has many great qualities that are well beyond what a screen can provide.

I want people to appreciate my work enough to pay for a large, excellent quality print to put in their home or office. Something they want to look at frequently over the years because it stirs something in them. It creates a relationship between us, between my vision and its effect on their life. I want to know who is buying the print and why. To me, another nice nighttime shot of the Dallas skyline they buy off Amazon does not do that.

I spent a great career as an engineer, but I kept alive a secret desire to express my creativity through photographic imagery. It is one of the important things I do to keep growing as a human. I don’t actually have to support myself financially through my art. I can be selective. Call me privileged if you want, or call it good planning and knowing how to build a good life.

Can’t not do it

So I have a strong desire to share my works with people, to have them resonate with some of them enough to decide to buy them to look at for years to come. I hope my art will add something to their lives.

But if no one sees my work and no one buys my prints, I still have to do them. Ultimately, my art is for me. It is something I need to do, that I am driven to do. My art completes something in me. It is something I can’t not do.

I have long since given up on the romantic notion of becoming rich and famous through my art.

Today’s image

I can’t pass up something like this. The simplicity and distinct graphic lines grab me. In this case, I risked getting fired, because I took it at a company I worked for where they had a strict no camera policy. But I walked in this door every day and when the light was right… Well, I couldn’t stop myself.

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Another Way to Copy

Photographing a true icon - The Eiffel Tower

My previous article talked about using presets to make our work look like another artist‘s. This is going to continue talking about another way to copy another artist. Not directly or intentionally, but with the same result. That way is going to the same locations.

Trendy locations

It seems like locations are as trendy and popular with photographers as clothes styles are with some other people. Can’t you look at a lot of popular photography and score pretty well in a “guess the location” game?

Some locations get over-photographed to the point of becoming cliche. Do you get tired of seeing pictures of Iceland or Greenland or the Antarctic or Africa? A little closer to. home, how about Yosemite or the Tetons or the Palouse region or fall images from Vermont?

It is not at all that these places are not beautiful. Just that there is a herd instinct to rush to do the same thing. It seems like a photographer publishes a nice image of a fresh new location and everybody wants to follow to get, what, the same picture?

The problem of visiting iconic locations

There is nothing wrong with these locations. Absolutely not. They are iconic because they rightly deserve to be. The problem is our own and what we commonly do when we get there.

From my own experience and from reading others’ experiences it seems there is a common trap we fall into. An often photographed location causes a certain amount of awe and wonder. We see the famous image we have dreamed of and shoot it. And then we are kind of done.

Most of us can’t, on that first visit, see beyond the obvious. This is common. The location is famous and grand and set apart in our mind as this special thing. We have always seen it a certain way and we are locked into only seeing it that way.

Access is important

What is the difference between our shots of iconic locations and the, probably better, work we do routinely? One significant difference is access. I want to thank Brooks Jensen, the editor of LensWork magazine for helping me see this insight in issue 152, Editors Comments. He, in turn, was inspired by a comment of David Hurn. He proposed that the most important aspect of a potential subject is that we have access to it.

What we routinely see and shoot we become very familiar with. We become analytic in looking at it. Having the freedom to frequently return to the location gives us the opportunity to see and evaluate it in all seasons and weather and lighting conditions. From all angles and possible views. It becomes an old friend we know well. When we take a shot of it, it likely captures its true personality. We know its best side and its worst.

These familiar scenes may not be the grand locations most people think about. But we can represent them in meaningful ways, because we know them well. And we know them well because we have access to them.

Access, frequent return visits, is what builds this familiarity.

Approaching an icon

So what strategy can we use when we get the chance to visit one of the. icons? I agree with Mr. Jensen that photographing exotic locations is actually more difficult than photographing the familiar.

Don’t avoid. traveling to these places! Travel is usually worthwhile for many reasons. But perhaps we need a strategy for approaching the great locations.

I suggest that when we get there, give in and have fun shooting all the normal tourist views. These are your first impressions. Then when that is out of your system, slow down and start being more analytic. Be suspicious of the conventional scenes you just captured. Try to look beyond them. Find a new point of view you have never seen. Ask yourself how you feel about this thing or place. How you relate to it and perceive it. Why are you taking this picture? Stop and think and just look a while before proceeding.

Make it a mini photo project. That involves having a theme, a point of view, knowing what you want to say, maybe having a story behind it. You will probably find that few if any of your initial “wow, I’m here” shots make it into the final project. The important ones will be the more thoughtful views where you were interacting with the subject on a deeper level.

Go your own way

We can even use that learning to take back to the familiar subjects we see every day and have easy access to. The familiar should not be less exciting. Probably it should be more exciting, because we have the access and opportunity to get deep into the subject.

Sometimes I go out among my familiar surroundings with nothing in mind. My plan is to just react to these familiar subjects in, hopefully, a fresh way. Sometimes I go out with a project in mind, looking for opportunities to add to it. Either way works, because of the frequent and easy access I have to the material. On our home ground we have an advantage. No one else gets so much access to the subjects you are intimate with every day.

Never try to copy another artist, unless you are doing it for your education, to learn a new approach. Do not publish these as your original work. You are copying. Trust that you have a viewpoint and believe you have something to say with you work. You do.

Today’s image

No challenge guessing the location. Yes, I shoot icons. Everybody does. This was not my first visit to it, so I approached it differently. I didn’t want just another tourist shot of the famous Eiffel Tower.

After walking around it for a while, I was drawn to this composition. I felt inspired by its immense size and beautiful curves and lines. I didn’t have a wide enough angle lens to capture it in one shot, so I had to shoot multiple and manually stitch them together.

Maybe this is still a common shot of the icon, I don’t know. I don’t look at many others. But is seems different to me and I like it. It is one of my best memories of it.

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Buy My Presets, Make Work Just Like Me!

Twisted tracks in a rail yard

Maybe I’ve just gotten on some bad mailing lists, but it seems I am being bombarded by offers to get the “secret sauce” of many photographers. Promises that if I will just take and use their presets I will now have all I need to be just like them. No sweat; no learning, just buy my presets, make work just like me.

Plugins and presets can be good

I use plugins, presets, profiles, Photoshop actions, and whatever else I can use productively. There is nothing inherently wrong with any of them. They can be great productivity tools and they are getting more capable all the time.

Lightroom Classic’s latest technology allowing us to include “AI” masks in a preset – adaptive presets – that can be a great help. This is one reason a larger preset market is appearing. Including the automatic masks makes the presets more general.

Adobe includes quite a few presets and profiles in Lightroom Classic. Many of them are useful. If you include all of them in your lists you will be wading through hundreds of choices. That’s before buying sets of them from other photographers.

Maybe it’s just me, but I find too many choices overwhelming. If you are exploring a look for an image, are you really going to try out hundreds of options? Maybe once every few months just to stimulate ideas. But routinely doing that would waste lots of time.

That is why I carefully curate a small set of presets and profiles that are important to me and that I may actually use. This gets into the next topic.

If you didn’t make it, you probably won’t know when to use it

I have tried downloading a couple of sets of presets from well known photographers. What I find is that the presets represent their thinking and choice sets. They had dozens or hundreds of minor variations of some basic edits. E.g. make the sky a little more blue, make the sky even more blue, make it real blue, make the foreground a little warmer, make the foreground even more warm, etc.

But there was little there I could not do as well and faster by myself, since i know how to edit in Lightroom Classic. If I want to make the sky more blue, that is some simple, almost automatic edits that I can do in a few seconds with little thought. Doing it myself is much faster than searching through hundreds of presets someone else made and that have confusing names.

I removed all the ones I downloaded.

What I find is that if I want to repeat something fairly consistently, I make a custom preset for it. Then I can find it easily, because it is in my User Preset list and I know what I called it and why I made it. Even though it is probably duplicating what many others offer in their preset sets, I will never find theirs and I would not recognize the strange name they called it.

But if I make it, I know what it does and where to find it. Besides, the adjustments reflect my vision, not someone else’s.

Profiles

Profiles are another rich area in Lightroom Classic. They have gotten very powerful in recent releases. If I am doing a B&W conversion in Lightroom, I will usually run through a short list of my favorite B&W profiles to get a starting point.

In some ways profiles are more powerful than presets, but also more mysterious. Presets do their work by changing the normal settings we can see. It is easy to apply a preset then go look at the settings and modify them to our preferences. A profile’s work is hidden in the internals of Lightroom. You can’t really see how it did what it did.

This is a problem for me. Maybe I am too much of a control freak, but I take the responsibility for knowing how to create the image I produce. Besides, vintage photography looks and “modern” color styles are not very appealing to me. That seems to be the main application of many profiles.

Craftsmanship

I would never say we have to suffer for our art, but I do believe we have to be a good enough craftsman to be able to realize our vision. That is an argument for doing the work ourselves. This is one of the arguments against AI generated “art”. For me, there is a serious question of authorship if we are unable to create the work entirely our self.

I will capture my own image, not download something someone else shot. My image curating will be done by me. I feel I need to be able to edit and craft my work to the point of being a final image. I will also print it, to the limits of my small printer. That whole cycle is important to me. I feel it defines a lot of me as an artist.

If it actually did it, why would I want it?

But this is just looking at mechanisms and process. What is going on behind the scenes in the editor. The overarching question for me is why would I use these artist-specific presets?

Sorry, but I don’t want my work to look like yours. Perhaps I will analyze what appeals to me about some feature of your work and find out how to do some of that on my own. But I do not want a preset that says “make this image look like <_______> did it”.

How much different is using a “make it look like x did it” preset from telling ChatGPT (or one of it’s cousins) to “create a landscape image of the Grand Tetons in the style of Ansel Adams”?They are not quite the same, but too close for my comfort. I am deadly serious about wanting to follow my personal vision and do work that creatively expresses what I feel.

No, I will stumble along in my own way, taking my own path, missing out on the ease of being able to simulate various other artists. The risk is not worth the reward for me. I would feel like a fake.

Thank you for your offer to buy your presets and easily make work that looks just like yours. I will pass.

Today’s image

This is taken in a rail yard near my studio. Nothing very special (although if you look at those rails you can wonder, like I do, how a train stays on the track). Maybe it is not a very good image. But it is all mine. I am responsible for every pixel. The original image is mine and no presets or profiles or plugins were used. No attempts to imitate any other photographer’s style. Just like I want it to be.

Do you use other photographer’s presets or profiles? Let me know. I am curious. No criticism if you do, I just welcome your experience and thought process.